

CREATIVE SERVICES
Since 2000 Behar Creative was established to provide high quality Spanish and English language creative services to those companies working in the US Hispanic or international marketplace. As owner and creative director - and a native Mexican national - Alex Behar brings his years of experience in producing both original and adapted versions of radio, video and printed materials. Behar Creative specializes in direct response advertising and over the last 18 years has worked on major DRTV Hispanic and international Spanish language projects including Herbalife, Leg Magic, No! No!, Sweep n Mop, Gemagic, The Bean, Shamwow, Unvision Consumer Products, Table-Mate, Wisp and Mighty Putty among others. Behar Creative offers a boutique and personalized service to both marketing companies and advertising agencies alike that need a variety of Spanish language creative services at competitive prices.





What we can do for you
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Transcreation/Adapation (English/Spanish)
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Original Creative and Copywriting
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Audio Production (for all media formats)
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Video Production and and Post-Production Services
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Voice Over
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DR talent/host
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On site Production/Post Production
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Aerial Videography
Samples of our work
Paw Power Spanish


Paw Power Spanish

USA Ingles

Mighty sealer Spanish

Mighty Fix It
Experience
Alex Behar is a seasoned direct response voice over and producer with 15+ years experience. A Mexico City “chilango” Alex has resided in Los Angeles since 2000. Having lived and worked in the mecca for “US Hispanic” marketing and advertising, Alex brings a unique bi-cultural and bi-lingual perspective to all his work. Experienced in all facets of creative and production he leads the Behar Creative team through adaptation or original productions through to final post production. He retains one of the most iconic Spanish language “DR” voices in the industry and is highly sought after for various DRTV Spanish language services.
Alex has also held key positions at Spanish language radio networks including Radio Unica and Radio Visa serving as lead creative and lead voice over for large and small brands alike. He has worked on radio campaigns for Disney, Toyota, Lexus and Costco among many others. In the DRTV field, you can hear his voice and see his work in some of the most important brands in the industry including Mighty Putty, Mighty Sealer, Metal Garden Hose, Gemagic, MacMagic, Fabriclear, Table Mate and many, many more.
